Keywords concerning various kinds of activities
ONE OF THE MOST IMPORTANT TOOLS
Inquiry rate checking tool provided by Google allows a webmaster to reveal the most widely used, that is, the most “popular” keywords relating to various kinds of activity and business. With the help of this tool conclusions can be made on how a kind of activity moves ahead and in what demand it is on the Internet – for example, a bar, a restaurant or a cafe. Could you think how many inquiries are made with some keywords related to these businesses? It turns out that only on google.ie, which is regional, there are more than 22.200 inquiries with keywords “Dublin pub” made monthly which you can make sure of on Google Adwords: Keyword Tool. People, making such inquiries, mostly search for banquet places, read other people’s recommendations, and consider photos and videos of their potential places of celebrating. People spend very big sums on banquets which are assuredly much bigger than Promoteland would charge for development and professional promotion of the website of some entertainment place in order to attract numerous clients to it.
SOLICITORS AND LAW FIRMS
Also, only on google.ie the inquiry “solicitors” is made 90.500 times monthly. It is clear that people search for lawyers specializing in various categories of law – immigration law, family law, employment law, criminal law and so on. But all of them wish to find other people’s recommendations first in order to learn their opinions about the lawyers whose services those people used and to choose themselves a good lawyer. On the Internet there is a number of sites on rating of lawyers which shouldn’t be trusted fully. On such websites any solicitor can improve his reputation having visited some Internet cafe or using anonymous proxies with which the Internet is overflowed now.
Our company advertises lawyers by publishing (not spamming!) articles on their interesting cases. Our independent journalists densely co-operate with editors of large and small newspapers in Ireland, the UK, and the US. They can have them to publish some good trustworthy stuff about a lawyer, thus advertising him. Moreover, the best and the most successful cases of good lawyers are discussed by our posters at regional forums and in different social networking portals. And this is not all that we can do.
LARGE AND SMALL CONSTRUCTION COMPANIES
As for construction industry, only in Ireland search on the inquiry “construction companies” is made 6.600 times monthly and worldwide – more than 1000000 times for the same period.
It is no secret that top positions in searches are occupied by giant companies which are leaders and which pay huge sums of money to have their sites raised to such positions. Nevertheless, addressing a SEO-company and paying it a lot of money for raising your website to the top, does not guarantee that your site will appear in Top 10 of regional search engines.
Promoteland can provide our clients with potential clients through Social Media Optimization which is one of our services, i.e. using regional and global social networking sites, attracting numerous potential clients from groups of people communicating on such sites and having to do with or just interested in construction business, wishing to discuss it and exchanging contacts of various building masters and companies among them.
WEBSITE STATISTICS
Website statistics is one of the most important tools used by promoters and managers of personal websites.
By analyzing statistics of some advanced website we are able to see what keywords or word combinations were used by visitors of that website while searching, how many users are on this or that page at this very moment, from what regions and cities they have come, from what websites all that traffic comes to that site. All these things allow even an unskilled webmaster to move in the correct direction and to make certain conclusions: where to place banners, while submitting articles, to see what word combinations (keywords) make visitors from search engines best of all, and many other things. But the most useful thing in the statistics is the choice of counter, placed to your website, which can reveal and stop attempts of falsification (imitation) of attendance of your resource.
Note: on the Internet there are many unfair companies offering services of raising website attendance – the so-called traffic. Such companies raise traffic to a website not by honestly growing backlink mass but by using different robotic programs which constantly visit the website “being promoted”, thus increasing attendance counter registration considerably. This is a fraud because the site is visited not by target audience but by robots. Now and then we reveal such attempts of falsification and quit any relationship with such “partners” immediately. Promoteland uses Google Analytics which is widely known to provide the most reliable, trustworthy and extensive statistics.

